You, Your Business and Social Media
We are seeing more and more small businesses joining the online revolution and giving their business an online presence. On the one hand, technology has made it so much easier to do so. Almost anybody with virtually no technical skills at all can take their business...
Introduction to using Email Lists as a Marketing Tool
As a business owner, you will always be looking for better ways to increase your sales and market you and your business in a more efficient way. The most cost-effective and profitable marketing strategy is email marketing. Email marketing helps your business in some...
Why Small Businesses Should Respect Facebook Advertising
Not so long ago Facebook was considered to be only for teenagers and those looking for romance and a change of relationship status, but that has changed dramatically in recent years. Facebook has quickly evolved as one of the most valuable assets to advertisers who...
5 Critical Social Media Myths and Mistakes That Fool Small Business Owners
It is hard to read any marketing story these days without being bombarded with news about social media and how profitable it is for businesses. The hype is understandable considering how much people have embraced social media sites like Twitter and Facebook. When it...
Your Business Needs To Be Visible If You Want To Succeed Online
Imagine how cool it would be to be invisible...You could sneak into the cinema and watch films for free (providing no-one sits on you) while pinching popcorn from the person next to you, think of all the major events you could get up close to, the conversations you...
Social Media Marketing Facts and Figures You NEED To Know Right Now
Every so often we come across a client who refuses to acknowledge the positive effects the Internet would have on their business and think it is completely irrelevant to them. This is particularly the case with regards to social media. “Oh my client base doesn’t use...
Why Being Mobile-Friendly Is Essential For Any Business Today
"It's only a mobile phone! What's the point in making a website for that? Can't you see much on them anyway? If they're interested, they'll look at it on their computer." What are we talking about? We are talking about how a website looks when someone uses a...
Can You Navigate the Social Media Minefield?
Social Media! It's all around us. Everywhere you look, it's: 'Like Us On Facebook' here and 'Tweet Us' there. We are surrounded by social media networks, and new ones are springing up all the time. Even though some businesses have seen the value of social media,...
Why Your Business Needs To Be Online!
As a business owner, you will have witnessed first-hand how the Internet has had an enormous impact on customers buying habits. In fact by now, unless your company is based in a cave in the outer reaches of Siberia you should have either set up a website or at the...