socialmediamanagmentUnless you’re living under a rock somewhere, you’re probably already aware that we’re in the middle of a new era of marketing…

The social media marketing era…

 

In this era, you’re able to make or break the reputation of your business by your behaviour on social media websites…

What does that mean for your business?

If you’re not using social media to engage, interact and influence both existing and potential customers, you are running the risk of losing them to your competitors…

Picture this scenario…

 

You’re a restaurant owner and your customer, Steve, books a meal for his family of four at 8pm…

Unfortunately you’re running behind and you can’t seat the family until 8.30pm. Your staff are apologetic, but the family are a little aggravated because they booked two weeks in advance and didn’t plan on waiting…

On Monday morning, Steve decides to Tweet you to let you know that he was unsatisfied with the service. However, Steve is unable to find you on Twitter, so he decides to send out the following Tweet to all of his friends…

Poor service at Restaurant A on Saturday. Booked for 8pm but wasn’t seated until 8.30pm. Anyone have recommendations for better places?

Many of Steve’s Twitter followers are local people and also your clients. You begin to see replys to Steve’s Tweet along the lines of this…

Restaurant A sounds like it’s going downhill. Try Restaurant B, I’ve heard they’re good.

And…

Restaurant A has always been great to me. But it might be time to try somewhere new after that!

Each one of these messages are not only seen by Steve’s Twitter followers, but also the followers of those who involved in the conversation…

Even your most loyal customers are changing their opinion of your restaurant as a result of Steve’s Tweet…

And as the message spreads, potential customer numbers are falling all of the time…

Now, Picture scenario #2…

 

On Monday morning Steve finds your Twitter account and decides to send you a Tweet which appears on both yours and his profile…

@RestuarantA I booked in at 8pm on Saturday but wasn’t seated until 8.30pm. Very disappointed with that, you’re usually much more efficient.

However, because you have a Twitter account you’re able to respond…

@Steve We’re sorry about Saturday, Steve. It was a rare occasion where two staff members called in sick and we were running behind schedule. Please direct message me your e-mail address and I’ll send you a 50% off code for your next visit.

Not expecting the 50% off code, Steve responds positively.

@RestaurantA I have messaged you my e-mail address. Thank you for that great gesture. For the record, the food was great as always.

Now Steve’s friends are seeing how good your customer service is and Steve has turned his negative comment into a positive one…

And Steve’s followers who haven’t heard of your resturant are aware that you’re busy, do good food and have excellent customer service…

In short, you’ve turned a negative situation into one which is extremely positive…

It’s time for you ‘wake up and smell the coffee’…

It doesn’t matter if you’re a restaurant owner, plummer, tour guide or locksmith, if you continue to pretend social media doesn’t exist, you’re handing an advantage to your competitors on a silver platter…

Being an active member on Facebook, Twitter, Google+, LinkedIn and Youtube will not only enable you to respond to problems in a timely manner but also…

  • Engage followers and friends with text and image posts…
  • Let followers and friends know about special offers instantly…
  • Access more potential customers by rewarding followers and friends who share your message…
  • Interact with other businesses who you can partner up with…
  • Advertise in front of millions of users…
  • & much more…

We have a wide range of Social Media packages to suit all budgets…

If you’ve been ignoring social media because you don’t have the time, the understanding, or the resources, why not let Scuffle Networks take care of it for you?

It doesn’t matter if you’re a one man band or a company with hundreds of staff, we have social media packages to suit all budgets. Our services range from professional account set up on Facebook, Twitter and the like to professional video production and editing for your business…

We’re just as comfortable setting you up as we are handling your social media marketing strategy in it’s entirety…

 

Regards,

sonnybrown

 

 

Sonny Brown
ICT Solutions
Scuffle Networks

Call Sonny directly on 0422 901 680

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Social Media Era

Today nearly everyone has a social media account and they are talking about their experiences and you must contribute positively to the conversation.
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Research and Write

We will research your business and market and give you a monthly list of status updates and engaging content that will automatically post to your followers and keep you active.

Shareable Videos

We will produce videos about your businessto share on social media and get you more followers while educating about your business.

Maintinence

We can setup and maintain your accounts and to make sure you are using them properly we will provide educational material on how your business can benefit.
P.S. Ask yourself, are you better off taking care of all of your social media yourself or focusing on running your business and leaving the social media to our experts?

P.P.S. Imagine if one customer was worth only $200 per year to your business and you missed out on just 2 new customers per month because you decided not to adopt social media in your business. You’d be losing $4,800 in revenue this year alone. And those are very modest figures…